Read our Latest Blog Posts

Learn about everything sports, data and our Sports Customer Data Platform on our blog

Buying a Sports CDP: 5 fundamental questions to ask before purchasing one

Buying a Sports CDP - what do you need to know and how can you make sure you are asking…

Read Story

Marketing strategies: men vs women’s teams

In the words of Aristotle, the human being is “the most imitative creature in the world, and learns at first…

Read Story

10 components you need to include in your sports marketing strategy today

Sports marketing strategy essentials Do you remember the last time you revisited your sports marketing strategy? Have you been following…

Read Story

7 easy ways to grow your contact database fast

Do you know what the biggest mistake sports organizations make is? From small clubs to big ones such as FC…

Read Story

Gen Z fans and sports: 5 ways you can win their loyalty

Gen Z fans - who are they, and why should sports organizations care about them?  The short answer is that…

Read Story

Football for child development featuring America F.C

As a company, we have the vision for "a world where it's simple to create an impact and make a…

Read Story

Key differences between a CDP and CRM you need to know about today

The two most commonly used marketing technologies today are a Customer Data Platform (CDP) and a Customer Relationship Management (CRM)…

Read Story

Sports CDP: 5 reasons you need one to future-proof your sports club

The changes in fan behavior rule the future of sports organizations Do you know how to future-proof your sports organization?…

Read Story

How Data Talks CDP helped Västerås IK increase its B2C revenue by 30%

In this interview, we sat down with Kevin Johansson, who works as the business to consumer manager at Västerås IK,…

Read Story

Boost sponsorship value: 2 surefire ways to do it

Do you want to learn how to get the best sponsorship deals and feel confident while doing so? Then you…

Read Story

Data collection: Why a CDP is your best choice

Data collection - why does your data collection process matter? Today, there is more data than ever before. It is…

Read Story

Football is Everywhere talk steps to better sports

We sat down with Football is Everywhere founder Pato Jerzak. Our mission? To bring her story to you our beloved…

Read Story

Never miss a minute

Get great content to your inbox every month. No spam.

    Women holding a laptop next to a orange robot